Privacy Policy

The Auto Block Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.theautoblock.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

    - “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.

    - “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
    - “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
    We use Google 

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number.  We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).  Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
 

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above.  For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here:  https://www.shopify.com/legal/privacy.  We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here:  https://www.google.com/intl/en/policies/privacy/.  You can also opt-out of Google Analytics here:  https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.


Behavioral ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

  INCLUDE OPT-OUT LINKS FROM WHICHEVER SERVICES BEING USED.
  COMMON LINKS INCLUDE:
    FACEBOOK - https://www.facebook.com/settings/?tab=ads
    GOOGLE - https://www.google.com/settings/ads/anonymous
    BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
 

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:  http://optout.aboutads.info/.

DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.  Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.


MINORS
The Site is not intended for individuals under the age of 16.

COOKIES POLICY


Like most websites, www.theautoblock.com uses 'cookies' to help us, The Auto Block Ltd ("we" or "us"), to collect information that makes our Website easier to use and helps us to improve our services. This policy is designed to tell you about the cookies we use on our Website.


When you visit our Website we collect standard internet log information and details of visitor behavior patterns through the use of these cookies. We do this to find out things such as the number of visitors to the various parts of the Website.


By using our Website, and if the settings on your browser are adjusted to accept cookies, you are agreeing to the use of cookies by us and our selected third-party partners.


If you have any questions or concerns about our Cookie Policy then please feel free to get in touch with a member of our customer service team by contacting them at [email protected].

 

1. WHAT ARE COOKIES?


A cookie is a small text file that can be stored by your computer's hard drive that will then allow the site you are visiting to work, or work more efficiently, as well as provide information to the owner of the site.


For more information on cookies please visit allaboutcookies.org.


2. HOW DO WE USE COOKIES?


We use the following types of cookies on our Website:

 

  • Strictly necessary cookies: These are required for the operation of our Website. They include, for example, cookies that enable you to log into secure areas of our Website.
  • Analytical/performance cookies: These allow us to recognise and count the number of visitors and to see how visitors move around our Website when they are using it. This helps us to improve the way our Website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies: These are used to recognise you when you return to our Website. This enables us to personalise our content for you, greet you by name and remember your preferences.
  • Third-party targeted cookies: We may sometimes use cookies stored on your computer after visiting our Website to deliver personalised adverts while you browse the internet.


We collect this information in a way which does not identify anyone personally, and we will not associate any data gathered from this site with any personally identifying information from any source.


To get the most from our Website, you will need to have cookies enabled on your browser. If cookies aren't enabled on your computer, it will mean that your experience on our Website will be limited and you may not be able to use certain sections, such as our valuation tool, as they were intended to be used.


Different browsers have different methods of managing cookies, and you can find instructions on how to manage cookies on your browser here.


3. COOKIES AND THIRD PARTIES


We also have relationships with carefully-selected and monitored third party suppliers, some of which are listed below, who may also set cookies during your visit to be used for remarketing purposes – in other words to show you different products and services based on what you appear to be interested in.


These third party suppliers may use details of your valuation (as stored in the cookie) in order to serve relevant targeted advertisements from selected third party remarketing suppliers when visiting other websites.


4. WHICH COOKIES DO WE USE AND HOW DO WE USE THEM?


To understand more about which cookies we use and why we use them, please see the list below that describes a number of the cookies we use on the website and explains why we use them.


4.1 FIRST PARTY COOKIES

 

Below is a list of the first party cookies (i.e. cookies dropped onto your browser by us) we use:

 

  • Google Analytics: We use Google Analytics to better understand how our customers navigate to and through our Website, how long customers spend visiting our content items and how often they return to visit our Website. Google Analytics also assists our marketing colleagues to track the effectiveness of the money we spend on our digital marketing campaigns. Where a customer chooses to try our services, we keep an aggregate record of how long this takes. Google Analytics cookies are completely anonymous, no personally identifiable information is passed to Google, and they are used only to better understand site interaction and improve overall user experience. You can find out more about Google Analytics Cookies here.
  • Tradedoubler: TradeDoubler is an affiliate network which allows us to build relationships with multiple sites. They use cookies to track the number of appointments booked across theautoblock.com. When a user clicks on an affiliate link a small text file is written, a cookie, to the user's browser. This cookie holds your affiliate ID, which can be identified at the confirmation page when booking your appointment. Tradedoubler does not access unique information on our customers or Website visitors.
  • WBACAffiliateCookie: This cookie helps us record traffic from our affiliate network. The cookie records details of Affiliate ID & Advertisement ID.
  • WBACTryCookie: This cookie is used to detect whether a user has cookie support, and to display an alert, as cookies are required to obtain an online valuation.
  • WBACsitecountrycode: This cookie is used to determine if a visitor visits our UK Website from the US and then selects which version of the website they will be redirected to automatically in the future.
  • DCStorm: We use DCStorm cookies to identify how users interact with our Website, so we can monitor things like the most popular pages and the journey that users take though the Website. The full list of DC Storm cookies can be found here.
  • Monetate: We use Monetate cookies to help us tailor, analyse, manage, report, and optimise your experience on our Website. More information on Monetate cookies can be found here.

 

4.2 THIRD PARTY COOKIES


When you visit theautoblock.com you may notice some cookies that aren't related to us and carry a different name. If you visit a web page that contains embedded content, for example from YouTube, you may be sent cookies from these websites, in this example, a YouTube cookie. We don't control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.


The business partners that may set third party cookies on our Website are detailed below:

 

  • YouTube: We embed videos from our official YouTube channel using YouTube’s privacy-enhanced mode. This mode may set cookies on your computer once you click on the YouTube video player, but YouTube will not store personally-identifiable cookie information for playbacks of embedded videos using the privacy-enhanced mode.
  • Decibel Insight: This is a website analytics tools which helps us better understand who is visiting our Website and how our Website is being used. This service uses cookies to identify a visitor's browser and track usage on our Website. You can find more information on Decibel Insight cookies and opt-out of this services cookie here.
  • Double Click: Google's DoubleClick products provide advertisement management and advertisement serving solutions to companies that buy, create or sell online advertising. You can find out more about Double Click here.
  • Google Adwords: Google also uses various conversion cookies to help advertisers determine how many times people who click on their ads end up purchasing their products. These cookies allow Google and the advertiser to tell that you clicked the ad and later visited the advertiser site. Conversion cookies are not used by Google for interest-based ad targeting and persist for a limited time only. These cookies are generally set in the googleadservices.com domain, but may also be set in the google.com/ads domain. Conversion cookie data may also be used in combination with your Google account to link conversion events across different devices that you use. Only anonymous conversion cookie data is shared with advertisers. Sometimes a cookie may be set on the domain of the site that you are visiting. In the case of our DoubleClick product, a cookie called ‘__gads’ may be set on the domain of the site that you are visiting. You can find out more about Google Cookies here.
  • Criteo: These cookies enable us to re-engage with potential customers who have left the Website via dynamic banners containing the most relevant product specific recommendations that are generated in real-time for each individual. You can find out more about Criteo Cookies here.
  • Bing Ads (Adcenter): We use Bing Ads conversion tracking and an adcenter cookie, an anonymous, consistent, identifying number which is used to match the clicks on advertisements to the resulting thank-you pages.
  • VE INTERACTIVE: We use VE INTERACTIVE to collect users email addresses when they drop out of the website while in the journey pages. These email addresses are then used to encourage users to return to the site and complete their valuation. These cookies also re-engage with potential customer who have left the website via dynamic banners and text adverts. Full details of VE INTERACTIVE’s cookie policy can be found here.

 

 

CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at [email protected] or by mail using the details provided below:

Lakeside Drive Park Royal, 6th Floor, First Central 200, London, LND, NW10 7FQ, United Kingdom